After the much-anticipated launch of the Spinlet digital distribution service in Africa earlier this year, it was officially launched in Ghana on Friday, in partnership with the Musicians Union of Ghana (MUSIGA) and EKB Records.
The Spinlet service debuted within Africa this February, with over 200,000 tracks, making it the largest platform for music discovery throughout Africa.
Spinletâ€™s launch in Ghana meant a paradigm shift in music distribution and the fight against piracy. Spinlet was fast becoming the first stop in signing digital distribution agreements in Nigeria, South Africa, Kenya, Ghana, Angola, Democratic Republic of the Congo and other African countries.
Spinlet offered an array of multi-national, award-winning music and has signed hundreds of artists and labels to the service. Additionally, any music rights holders could upload their music for sale on the Spinlet platform.
Spinlet was being supported on the most popular smart phones including Android, BlackBerry and Symbian 3 and was available for free download via the Android market, Blackberry store, and Symbian platform.
Within Spinlet, users could remotely store, manage and listen to music from anywhere, using their mobile device. Spinlet promoted social sharing with an interface that allowed users to create accounts, make playlists and share their favourite titles, via social-networking sites such as Facebook, with their friends.
The Spinlet team, headed by the Chief Executive Officer of Spinlet, Eric Idiahi, took Ghanaian musicians and the press through the operations and core values of the service and urged Ghanaian musicians and record labels to sign onto the platform.
The musicians in turn, asked for clarification on issues pertaining to royalties, payment of revenue, purchasing of songs, protection of copyright, promotion of music across the globe, among others.
The team from Spinlet also highlighted the values of the platform to include offering distribution and sales of the highest quality digital music to all African countries; satisfying music lovers and customers with a compelling mobile experience; creating a social network that fostered music and seamlessly expanded artistsâ€™ and fansâ€™ networks; democratizing content delivery and sales for artists; gaining control of revenue often lost to piracy for local artists; bringing the joy of music exploration to African people; creating positive relationships with artists and promoting music from throughout Africa via the Spinlet network.
Musicians and fans could log on to www.spinlet.com, for more details on how to sign up or download the application for their mobile devices.