Some parents trying their hands on the New Omo
Unilever Ghana has launched the new Omo Multi-active with additional properties to make washing of clothes, especially children’s attire easy.
The New OMO contains added stain removal power, the MaxClean particles and penetrates deep fibres loosening and lifts away tough dried stains in one swift step.
It also comes in an attractive new packaging which is highly appealing to consumers.
The improved washing powder removes stains during washing and rinsing and is designed to lighten the burden of parents in their washing duties.
According to Unilever Ghana’s Brand Building Director in charge of Africa, Maidie Arkutu, experiential learning plays a key part in a child’s development and OMO is committed to child development to ensure that every child has the chance to experience nature now and in the future.
She said Omo Multiactive was designed to help parents deal effectively with the tough dried stains.
A psychologist explained to parents during the launch about the importance of play in a child’s social, cognitive and physical developments.
“When children play, they learn important skills such as taking critical decisions, taking responsibility, sharing responsibility, working in a team and becoming team players as well as giving others roles to play. The New Omo Multactive will save parents from the hustle of washing,” she noted.
By Samuel Boadi
